Art, context and a little background. . .
I became an art historian, scholar, curator, and art advisor (after a ‘stint’ in finance) because I wholeheartedly believe that art and architecture are manifestations of our culture and human civilization. And as a result, these manifestations-objects, structures, whatever form or medium they take - should be accessible and available to all poeple. Altruistic, lofty, unrealistic. . . perhaps, but a fundamental professional and personal tenet.
As much as I hope that everyone will at some point be able to stand in front of an art work or a building to experience and contemplate it IRL, there are myriad reasons why most individuals will never have that opportunity. However, I knew that digital technology could provide a solution and this was the genesis of my art/tech company, Boulevard Arts wherein we created and delivered mobile and desktop apps and experiences via immersive technology (think: Pokemon Go, Oculus VR goggles, Google Glass, etc). For me, these technologies offered a fresh opportunity to educate and share visual culture with large, even global audiences. And further, knowing that this content could be delivered on any smart device meant that Boulevard could not only teach about the art work but also present it in a contemporary vernacular that connected people and made relevant the visual culture and history that surrounded them every day.
Why am I sharing this and how does it relate to art and context? Because with the arrival of Spring comes a frenetic energy throughout the art world with its fairs and constant stream of gallery and museum exhibition openings. An audible buzz can be heard as collectors, dealers and an array of advisors chatter about and market works of art.
With this in mind, consider this: as you enjoy this art season and stroll and look, or even contemplate acquiring, remember that educating yourself by understanding, learning about and appreciating the historical and contemporary context of the art work is essential. The more you know, the more you will enjoy yourself and make smart decisions. After all, it is wonderful to be able to buy what you love, but ask youself if you know why you love it, and if that love is everlasting, visually, aesthetically and financially.
